The homebuilding industry today is missing out on a tremendous opportunity. Sure, houses are sold every day, but what people really crave are creative communities with design and architecture that tell a compelling story. Subdivisions have houses, but great communities have homes on walkable streets… Continue reading
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Home Builders: Why Should Design Matter to You?
Labor, land, and lumber. If you’re a home builder, those are the three things that are probably occupying most of your thinking right now, so why should you care about design? You should care about design because your buyers are going to care about design. While these are all important concerns, design is going to… Continue reading Home Builders: Why Should Design Matter to You?
5 Biophilic Design Hacks to Transform Ordinary Spaces into Extraordinary Places
Being disconnected from nature can drain us mentally, physically, and emotionally. Yet, in our modern world, people spend over 90% of their time indoors, disconnected from the outdoors (Environmental Protection Agency, 2020). This makes embracing biophilic design an imperative. Biophilic design harnesses our innate human bond with nature to transform spaces into uplifting environments that… Continue reading 5 Biophilic Design Hacks to Transform Ordinary Spaces into Extraordinary Places
The Media Has One Job [Hint: It’s Not To Make You Feel Positive]
Let’s be real; it’s been a weird run the last several years. Sure, there was the unexpected pandemic pandemonium buying frenzy—that was great—but also weird because it came with insane supply chain issues, inability to meet demand, runaway inflation, and an overall sense of hurry up and wait. Now we’re in this bizarre time where… Continue reading The Media Has One Job [Hint: It’s Not To Make You Feel Positive]